Most sellers are confused about whether to sell on their own eCommerce website or choose a marketplace for trade. Online marketplaces are powerful ways to sell. But how are they any different from the eCommerce website you invested so much in for development? To decide which one is better for your business, consider these differences. […]
MSME Business Marketing Guide: How to get started with a B2B Marketplace
B2B Marketplace is a platform that helps businesses to sell and buy their products and services to other companies. A B2B Marketplace is designed to help manufacturers, exporters, importers, wholesale vendors, stockists, distributors, and other business entities to sell directly to other businesses. For instance, TradeLeaves offers a B2B marketplace that connects buyers and sellers, […]
Classifieds Advertising: Cheaper than television, better than Facebook
Why is Classifieds advertising easy, fast and big on ROI? It’s hard to say when but, perhaps, it was in the early 2000 BC when some ancient Egyptian put out a public notice by carving some words on steel, that the world started using advertisements. From town-criers to papyrus-posters to bullock-cart billboards, we have come […]
Selling to Wholesale Markets, With No Holes
How to sell to the top wholesale markets in India using a B2B marketplace India is going through a major wave of transformation, especially if you look at its business landscape. Affected by the unexpected impact of the pandemic and stirred up by some recent geo-political events, the production capacity of Indian businesses will undergo […]
How to get quick online visibility: Top 5 benefits of online listing on B2B portals
Online marketplaces have remarkably changed the way B2B businesses function. Whether you are a small startup, a local brick-and-mortar store, or a long-running small/medium-sized business, the most logical and beneficial marketing strategy for business owners today is to be visible online at any point in time. Online B2B portals are probably the best thing that […]
Classified advertising Vs General advertising: Which is better
When Craigslist started in the 90s, it became a pioneer in online advertising. A lot has changed since then. A host of online marketing techniques like search advertising, social media ads, display ads, and more have evolved and changed the way products are promoted. But classified advertising remains one of those methods that still tends […]
5 Digital Take-Off Tips: Give a Fillip to B2B Marketing
Personalization, comprehensiveness, speed, and omnichannel experiences boost the B2B world, thanks to digital forces. If you have not embraced the digital way of Business-to-Business (B2B) marketing, you are missing out. Today, digital roadmaps are being applied easily, even for complex B2B sales areas. This is clear in the way this space is expected to explode […]
Cost, Product and Revenue Strategy: The Post-COVID Plan
The time to get ready for sharpening your margins and shaving your costs is now, before the crisis knocks you down beyond hope. Of course, economic activity would be unpredictable. For sure, recovery would be muted. Leaders face an unprecedented level of urgency and complexity as they reopen their businesses. As an Accenture report also […]
Get up on the Marketing Hill with B2B Marketplace
Marketing is not just a game of more and more eyeballs. It’s about the right eyeballs. In other words, it is about a good B2B marketplace. When was the last time you bought something for your office or factory? Recall the clutter and the chaos out there. Everyone is competing for your attention. They are […]
